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Search results for “short video”
Swiss tourism sector prepares for return of Chinese travelers
08/20/2021
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3:35:03 PM
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China was the third biggest market for Swiss tourism in 2019.
Can Hawaii reset its stressed out tourism industry after the pandemic?
06/24/2021
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5:30:00 PM
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Overtourism, has seen travelers overwhelm not just Hawaii but many of the US national parks and has frustrated residents in cities around Europe.
From agri-products to selling hotel vouchers – yes that can happen in China!
06/14/2021
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11:41:39 AM
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Mobile-only marketplace Pinduoduo with over 824 million users has started selling travel products. Agile digital companies’ tendency to count on a growing scale can’t be ignored.
Livestream platform Qinker nets Series A while travel bookings surge
07/02/2021
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11:18:45 AM
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Qinker joined Douyin in January 2021 and quickly became the top travel e-commerce brand on the popular short-video platform.
Travel marketing: engineering the bounce-back
06/09/2021
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7:02:01 PM
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The right data, particularly data that addresses consumers’ post-COVID needs, and the right approach - applying local knowledge and a creative, global mindset - can build back a dynamic data-and-tech-driven recovery for travel marketing.
From viral videos to dining and trips: Douyin takes a bite out of Meituan’s business
05/04/2021
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2:10:49 PM
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ByteDance’s Douyin expects that its no-commission structure and huge traffic from short videos can lure consumers away from incumbent platforms like Meituan.
Travel brands assess efficacy of content in evolved purchase loop
04/15/2021
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5:55:47 PM
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The role of content and blending it with commerce is getting refined in China. Hotel companies also need to re-work on their tech stack to ensure they end up having a better grip on the customer journey.
Tongcheng-Elong continues to garner users from non-1st-tier cities
03/29/2021
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12:09:41 PM
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Highlights of Q4 2020 for the online travel company included its continued expansion of registered users from non-1st tier cities in China, user acquisition and an acquisition in the corporate travel sector.
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